User Acquisition Tech Lead

🚀 We are Joyteractive - a leading mobile game developer and publisher specializing in the captivating world of puzzle games. Today, our team boasts 80+ rock star professionals, and we're on the lookout for talented individuals to help us dominate the world of puzzles!

🔝 Our flagship game, Cryptogram: Word Brain Puzzle, consistently ranks in the top word puzzle games in the US:
🏆 #1 in the Cryptogram niche by downloads
✏️ #2-3 in Word Games
🧩 Top 10 Puzzle Games in the US for the last 6 months

We're on the hunt for a skilled User Acquisition Tech Lead with previous successful experience in games

What are you working on?

• Genres: Puzzle, Casual
• Platforms: Mobile, iOS, Android

For which tasks (responsibilities)?

• Full-cycle operational management of Facebook campaigns (TikTok experience is a plus): setup, launch, optimization, and scaling

• Funnel analysis, performance forecasting, budget planning, and cost-efficiency tracking

• Building and automating UA processes to boost performance and team productivity

• Working with APIs to streamline data flows and automate campaign management

• Segment planning, hypothesis generation, and systematic testing to maintain setup diversification

• Deep understanding of Facebook (TikTok as a plus) ad delivery algorithms, SKAN, AEM, and attribution models

• Defining and executing creative strategy tailored for Paid Social channels

• Making fast, data-driven decisions based on real-time performance insights

• Identifying growth opportunities

What kind of professional are we looking for?

• 5+ years of hands-on experience in User Acquisition in mobile games

• Proven expertise with Facebook Ads (TikTok experience is a strong plus)

• Deep understanding of UA funnels, key metrics, the mobile gaming market, and ad creative strategies

• Strong analytical mindset and ability to work with large datasets

• Experience in building and scaling UA automation workflows (a plus)

• Self-driven, proactive, and adaptable to a fast-paced environment

• Excellent communication skills and ability to collaborate across product, creative, and analytics teams

What are the conditions and bonuses?

• 🌴 18 business days of compensated day-offs

• 8 paid Personal Days a year + 1 day is added every year

• 👉 Flexible Public Holidays policy

• 🎓 Individual budget for training and growth

• ❤️‍🩹 100% Sick Leave compensation

• 🩺 Monthly budget for healthcare

• 💻 Payment for wear and tear on equipment while using a personal computer

• 🌐 Remote work